Zippo, in conjunction with Moderati Inc., has launched “Virtual Zippo Lighter”, a free, branded application available in Apple’s iTunes AppStore for the iPhone and the iPod Touch.

The Virtual Zippo Lighter brings the look and feel of Zippo’s iconic lighter to the iPhone, with interactive action that mimics the real thing. It opens with a flick of the wrist and lights with a turn of the flint wheel and the truly windproof flame sways as the device is moved back and forth. The Virtual Zippo Lighter allows Zippo fans to experience the famous “Zippo Moment”¹ for free, by holding their cell phones aloft and swaying to power ballads at concerts. See it in action.


The Virtual Zippo Lighter features a selection of designs to customize the skin of the lighter, as well as an animated flame that reacts to movement of the phone. The application takes advantage of several features of the iPhone and iPod Touch developer platform, including the accelerometer to enable movement of the flame in response to motion. Realistic sound effects highlight the action of the lighter when it opens and closes, and the vibration feature lets you know when the flame is upside down.

Currently, the Virtual Zippo Lighter is the only free and branded lighter in the AppStore with fully interactive lighter simulation, a realistic looking flame and multiple case designs. Future releases of the application will include the ability to engrave on the lighter and blow out the flame. This collaboration with Moderati represents the brand’s first cooperative foray into downloadable applications for mobile devices. To download on to your iPhone or iPod Touch head to the iTunes Store.